Erickson Creative: Website Makeovers with WordPress

Everyone has an opinion. Whose do you want when it comes time to evaluate your website? Mom? Friend? Co-worker? Partner? Accountant? Maybe you need all of those to get a usable, helpful result. Let’s take a closer look. Close to Home Evaluations First, you ask Mom. “What do you think of my website? Does it [...]

Erickson Creative: Website Makeovers with WordPress

Take just a minute to consider your buying methods. You probably buy from companies or people you know, right? What if it’s your first time to a website, looking for a product or service? What helps you decide to buy? This seems automatic, doesn’t it?   The Product Delivery, Solutions, Price Let’s start by thinking [...]

Erickson Creative: Website Makeovers with WordPress

WordPress website provides the basic look and framework, but it’s the plugins that give it flair. We add plugins for more interactivity, administrative ease, and special uses such as comment tracking and event sign ups. What limits do you need to set to keep your website running smoothly? Let’s see what WordPress developers say. Many [...]

Erickson Creative: Website Makeovers with WordPress

The following are books I’ve read and learned from. I hope they do the same for you. Ann Handley & C.C. Chapman’s Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, and Webinars (and more) that Engage Customers and Ignight your Business Scott Stratten’s Unmarketing: Stop Marketing, Start Engaging ProBlogger Darren Rouse’s 31 Days [...]

Erickson Creative: Website Makeovers with WordPress

What is Pinterest? Pinterest is an online website that provides each user with a series of “boards” where you “pin” photos of items you find on the web. Pinterest calls these your favorite things. Each board has a title you give it and a selectable list of categories. All of these labels are browsable by [...]

Erickson Creative: Website Makeovers with WordPress

Your WordPress theme is the template for all the information you present to visitors. Any theme – free or premium – will work with WordPress, but not every theme will work for your company. You’ll need to select the right WordPress theme – one that shows your company logo clearly, navagation simply, and has all [...]

Erickson Creative: Website Makeovers with WordPress

Your responsibilities as a new WordPress website owner require you to oversee the website’s activity, right? Here’s a tool that will give you behind-the-scenes data to keep things running smoothly. It’s actually a series of tools by Google called “Webmaster Tools.” Let’s take a look. To find the Tools, go to Google and search for [...]

Erickson Creative: Website Makeovers with WordPress

You want to get into social media, but you have no idea where to start. Do you just jump in to Twitter, Facebook, LinkedIn, Google+, and the various other sharing networks? Sounds like jumping into the deep end, I think. Doing an excellent job with one of them rather than doing a mediocre job at [...]

Erickson Creative: Website Makeovers with WordPress

Changing your website software is a big step, make no mistake. All of my clients will agree that it is the one stumbling block that checks their enthusiasm for the move. Theirs is not necessarily a fear of change so much as fear of the unknown. How about if I fix that? Right now!   [...]

Erickson Creative: Website Makeovers with WordPress

You’ve been exploring the world of WordPress, haven’t you? Thinking about the advantages of your own hands-on website, complete with blog, photo gallery, and videos about your products and services? The WordPress platform makes doing your own website possible and even fun. Maybe you’ve jumped in by installing WordPress, but your new website looks pretty [...]