Erickson Creative: WordPress Web Improvement Tips & Resources

WordPress Beginners: Great Expectations

Sally Erickson — Sun, 28 Oct 2012 18:40:25 +0000

You chose WordPress for your website so that you have control and access. You've chosen a theme, added a few posts and pages, and it's up and running. Excellent.

WordPress Theme Search: Bed & Breakfast Themes Scarce on the Ground

Sally Erickson — Mon, 22 Oct 2012 00:36:02 +0000

Your search for a WordPress theme for your Bed & Breakfast inn probably ended with a handful of choices. But, you need room pages with prices and amenities. You need reservations or at least availability checking. And what about mobile?

Why Your WordPress Theme Selection is Crucial

Sally Erickson — Mon, 20 Aug 2012 21:47:05 +0000

WordPress themes give us a method to present our story. If the presentation goes wrong, the story will never be read, no matter what it says. What your website is about must be recognized in seconds. Selling, teaching, discussing, listing, or presenting, the answer must be grasped quickly.

Finding WordPress Themes: Overview of 8 Theme Companies

Sally Erickson — Mon, 23 Jul 2012 21:08:33 +0000

I think I'm a WordPress theme junkie. I spend waaay too much time trying out demos and switching themes. But, good things can come from all this fun: I've decided to scribble down what I've discovered in my never-ending trip down the themes river. Here are eight companies I've looked over recently.

What You Should Know about WordPress Free Themes

Sally Erickson — Mon, 25 Jun 2012 17:46:33 +0000

WordPress tempts you with the Free Theme Bonanza Getting started with WordPress couldn’t be easier. One-click installation, directions to set up each part of the website via the WordPress installation online guides, add your logo and you’re there – a shiny new website. That generic look has got to go, though. Next you go to [...]

Where do you find a Usable, Helpful Web Evaluation?

Sally Erickson — Thu, 17 May 2012 11:10:55 +0000

Everyone has an opinion. Whose do you want when it comes time to evaluate your website? Mom? Friend? Co-worker? Partner? Accountant? Maybe you need all of those to get a usable, helpful web evaluation. Let’s take a closer look. Close-to-Home Website Evaluations First, you ask Mom. “What do you think of my website? Does it [...]

Do I Know You, or Why an “About Us” Page is Important

Sally Erickson — Fri, 11 May 2012 16:22:38 +0000

Take just a minute to consider your buying methods. You probably buy from companies or people you know, right? What if it’s your first time to a website, looking for a product or service? What helps you decide to buy? This seems automatic, doesn’t it? The Product Delivery, Solutions, Price Let’s start by thinking [...]

WordPress Plugin Mania: How many is too many?

Sally Erickson — Mon, 26 Mar 2012 23:22:53 +0000

WordPress website provides the basic look and framework, but it’s the plugins that give it flair. We add plugins for more interactivity, administrative ease, and special uses such as comment tracking and event sign ups. What limits do you need to set to keep your website running smoothly? Let’s see what WordPress developers say. [...]

Blogging + Marketing + Writing: Books for Success

Sally Erickson — Mon, 26 Mar 2012 21:50:44 +0000

The following are books I’ve read that helped me succeed. May they do the same for you. Ann Handley & C.C. Chapman’s Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, and Webinars (and more) that Engage Customers and Ignight your Business Scott Stratten’s Unmarketing: Stop Marketing, Start Engaging ProBlogger Darren Rouse’s 31 Days [...]

Social Media Trends: Pinterest

Sally Erickson — Sun, 25 Mar 2012 18:47:56 +0000

What is Pinterest? Pinterest is an online website that provides each user with a series of “boards” where you “pin” photos of items you find on the web. Pinterest calls these your favorite things. Each board has a title you give it and a selectable list of categories. All of these labels are browsable by [...]