Erickson Creative: Website Makeovers with WordPress

WordPress Theme Selection that Works – the Video

Sally Erickson — Thu, 09 Feb 2012 14:48:06 +0000

I think you should have every tool you need to find the right WordPress theme. Otherwise, you’re going to spend a lot wasted time setting up your information that is not going to present your company the way you want. I know you want to get right at it – it’s kind of exciting to [...]

Google Webmaster Tools Crucial to your WordPress Website

Sally Erickson — Tue, 24 Jan 2012 04:00:00 +0000

Your responsibilities as a new WordPress website owner require you to oversee the website’s activity, right? Here’s a tool that will give you behind-the-scenes data to keep things running smoothly. It’s actually a series of tools by Google called “Webmaster Tools.” Let’s take a look. To find the Tools, go to Google and search for [...]

Launch your Social Media with Twitter

Sally Erickson — Mon, 23 Jan 2012 18:00:00 +0000

You want to get into social media, but you have no idea where to start. Do you just jump in to Twitter, Facebook, LinkedIn, Google+, and the various other sharing networks? Sounds like jumping into the deep end, I think. Doing an excellent job with one of them rather than doing a mediocre job at [...]

Moving to WordPress: A Strategy for Success

Sally Erickson — Sun, 11 Dec 2011 18:40:32 +0000

Changing your website software is a big step, make no mistake. All of my clients will agree that it is the one stumbling block that checks their enthusiasm for the move. Theirs is not necessarily a fear of change so much as fear of the unknown. How about if I fix that? Right now! [...]

WordPress Theme Selection that Works

Sally Erickson — Mon, 14 Nov 2011 16:15:53 +0000

You’ve been exploring the world of WordPress, haven’t you? Thinking about the advantages of your own hands-on website, complete with blog, photo gallery, and videos about your products and services? The WordPress platform makes doing your own website possible and even fun. Maybe you’ve jumped in by installing WordPress, but now all you see is [...]

Website Redesign Winner: Now It’s Newsy and Simple

Sally Erickson — Thu, 06 Oct 2011 22:12:30 +0000

After evaluating, collecting new parts, and writing, writing, writing, we have come up with a new WordPress-running website redesign that does all its jobs well. See if you don’t agree. [This is the third part of a 3-part series on website redesign and improvement. If you missed the others, here are links for Part 1: [...]

You have to do a Blog!

Sally Erickson — Thu, 15 Sep 2011 15:10:39 +0000

You know how to write. That’s a plus and probably why you were picked for the job. Your concerns center around what you’re meant to write – the “what.” Add to that, the company website doesn’t have a blog now. This means you’re also in charge of setting it up with no directions or model [...]

How to Improve Your Website Right Now

Sally Erickson — Sun, 21 Aug 2011 16:15:59 +0000

Times are changing, but your website is standing still. On top of that, you can’t get at it! What’s the best approach? I’ll give you several options, but the core of this improvement is discovering what’s wrong (besides being out of date). Investigate business websites – any area, any size – of companies like yours. [...]

Website Redesign Step 2: Collect, Write and Re-evaluate

Sally Erickson — Tue, 02 Aug 2011 15:08:44 +0000

We’ve been evaluating a website to list the steps we need to take to improve it. Do you have a website that would benefit from the process? It’s best to do a complete evaluation now and have some goals in mind. Then, the next steps will be easier and much more effective. Now we’re into [...]

Website Redesign Step 1: Evaluate

Sally Erickson — Sat, 16 Jul 2011 20:20:10 +0000

If you were to find this website redesign candidate via a friend or a search, I’m sure that you would click away almost instantly. Why? You can’t find the answers you came to find. However, my website designer’s eye decided this would be a good example to evaluate and redesign. Let’s take a closer look [...]