What is Pinterest? Pinterest is an online website that provides each user with a series of “boards” where you “pin” photos of items you find on the web. Pinterest calls these your favorite things. Each board has a title you give it and a selectable list of categories. All of these labels are browsable by [...]
You want to get into social media, but you have no idea where to start. Do you just jump in to Twitter, Facebook, LinkedIn, Google+, and the various other sharing networks? Sounds like jumping into the deep end, I think. Doing an excellent job with one of them rather than doing a mediocre job at [...]
After evaluating, collecting new parts, and writing, writing, writing, we have come up with a new WordPress-running website redesign that does all its jobs well. See if you don’t agree. [This is the third part of a 3-part series on website redesign and improvement. If you missed the others, here are links for Part 1: [...]
If you were to find this website redesign candidate via a search, I’m sure that you would click away almost instantly. Why? You can’t find the answers you came to find. However, my website designer’s eye was so mystified by the collection of blunders, I decided this would be a good example to evaluate and [...]
Your website should be an effective tool for your business. If the traffic to your website is down and you’re getting very few leads through the website, it clearly is not doing a good job. Its effectiveness is minimal; the website needs an overhaul. You probably have some ideas about what to correct – change [...]
What is it that people are talking about when they mention “social media”? You’re probably guessing Twitter, FaceBook, something involving frequent short messages, or something like that. It’s time to get a real handle on what social media is all about. I’m going to give you the basics. First, let’s try the Wikipedia definition. Social [...]
Visitors are going to your website looking for answers. To connect with them, your website is the place to go for these answers, right? You’re offering visitors a solution with a free e-book, a sample of your services, or examples of how your customers are using your product or services, still right? OK, how about [...]
FaceBook is an enjoyable way to meet people and another way to connect with people you already know. But you can take it much, much further. These days Facebook for business is a whole new page and site of its own. Add a nice cover photo or artwork on the top of the page and [...]