Launch your Social Media with Twitter

Erickson Creative's Sally Erickson Twitter Account screen shot

You want to get into social media, but you have no idea where to start. Do you just jump in to Twitter, Facebook, LinkedIn, Google+, and the various other sharing networks? Sounds like jumping into the deep end, I think. Doing an excellent job with one of them rather than doing a mediocre job at [...]

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Moving to WordPress: A Strategy for Success

WordPress Website move symbolized by Red Moving Truck

Changing your website software is a big step, make no mistake. All of my clients will agree that it is the one stumbling block that checks their enthusiasm for the move. Theirs is not necessarily a fear of change so much as fear of the unknown. How about if I fix that? Right now!   [...]

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WordPress Theme Selection that Works

WordPress Themes screen via WordPress.org

You’ve been exploring the world of WordPress, haven’t you? Thinking about the advantages of your own hands-on website, complete with blog, photo gallery, and videos about your products and services? The WordPress platform makes doing your own website possible and even fun. Maybe you’ve jumped in by installing WordPress, but your new website looks pretty [...]

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Website Redesign Winner:
Now It’s Newsy and Simple

Flower Website Redesign Final on Web

After evaluating, collecting new parts, and writing, writing, writing, we have come up with a new WordPress-running website redesign that does all its jobs well. See if you don’t agree. [This is the third part of a 3-part series on website redesign and improvement. If you missed the others, here are links for Part 1: [...]

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You have to do a Blog!

You have to do a Blog!

You know how to write. That’s a plus and probably why you were picked for the job. Your concerns center around what you’re meant to write – the “what.” Add to that, the company website doesn’t have a blog now. This means you’re also in charge of setting it up with no directions or model [...]

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How to Improve Your Website Right Now

Times are changing, but your website is standing still. On top of that, you can’t get at it! What’s the best approach? I’ll give you several options, but the core of this improvement is discovering what’s wrong (besides being out of date). Investigate business websites – any area, any size – of companies like yours. [...]

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Website Redesign Step 2:
Collect, Write and Re-evaluate

Web Redesign with www blocks

We’ve been evaluating a website to list the steps we need to take to improve it. Do you have a website that would benefit from the process? It’s best to do a complete evaluation now and have some goals in mind. Then, the next steps will be easier and much more effective. Now we’re into [...]

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